I don't just advise on technology — I build it.

It depends on the rung. The Architecture Review delivers a prioritized technical map the same day. The Systems Blueprint delivers architecture, data model and a phased build plan in 3 weeks. The Build Sprint puts the system in production in 12 weeks, with a 60-day warranty and 30 days of hypercare. What we do not do: deliverables nobody implements. Every engagement ends with specific actions, owners, and dates.

The real question is what it costs you NOT to fix it. Compare it against the team you would otherwise hire — an architect, backend, data engineer, DevOps and frontend are four to six salaries and roughly three months of recruiting before the first line of code. That is why I do not bill hourly: I do not deliver hours, I deliver the output of that team. Start with the Architecture Review ($3,500 USD) and decide with a technical map in hand.

I understand the skepticism — it's legitimate. The difference: I build what I recommend. If the diagnosis says "you need to automate lead follow-up," I set up the flow in HubSpot or n8n. If it says "you need a qualification chatbot," I develop it. Oscar Del Moral (CGO, TEP Institute): "He implemented clear processes, trained the team, and left us with tools that still work." That's not a PowerPoint — it's infrastructure that gets used.

I have built AI systems in EdTech, B2B SaaS, professional services, construction, healthcare and manufacturing — in Mexico, Spain, the US and Europe. What rarely fails is the model: what fails is the data, the integration, and that nobody defined who runs the system the following Monday. The free diagnostic tells you in 7 minutes whether your architecture holds up for what you want to build.

Adoption isn't optional in my projects — it's part of the deliverable. The process includes hands-on team training, usable documentation (not 80-page manuals), and real knowledge transfer. If the team doesn't use it, I didn't deliver. That's why I don't charge for abandoned systems: every engagement includes follow-up sessions to ensure what was implemented becomes operational habit.

Most of my clients are B2B SMEs with teams of 5-50 people. They benefit the most: they have the real pain but not the budget for a full-time CRO ($8,000-15,000 USD/month). The fractional model solves that. I also work with corporations that need implementation speed — and with larger organizations like TEP Institute or international acceleration programs.

It's a real call — not a disguised sales pitch. In 30 minutes: (1) I review your diagnostic results (if you took it) or we map your current operation. (2) I identify the 2-3 highest-friction points in your pipeline or process. (3) I give you specific recommendations you can implement immediately, whether you hire me or not. If there's a fit and you want to continue, we discuss options. If there's no fit, I'll tell you honestly.

Yes, with clear terms per rung. Architecture Review ($3,500): if by the end of the day you do not have an actionable map, full refund. Systems Blueprint (from $16,000): 50% upfront and 50% on delivery; if the document lacks architecture, an integration plan and per-phase estimates, the balance is not charged. Build Sprint: 60-day warranty on what was delivered plus 30 days of hypercare, with formal written change control. Fractional Architect: 3-month minimum, then cancel with 30 days notice.

AI Lions has a 30-day satisfaction guarantee. If after completing the first 2 modules your team doesn't see clear, actionable value, we refund 100% — no complicated process. The process: contact im@ulisesdelacruz.io with the reason, and we process the refund within 3-5 business days. This guarantee exists because we trust the program and the results it generates. 95%+ of teams finish the program and request additional modules.